Business software still forces companies to translate themselves into software.
Operationally complex businesses already encode how they work — across spreadsheets, documents, systems and people. Turning that reality into usable software still means packaged assumptions, long implementation projects, or fragmented AI tools bolted onto someone else's system.
Packaged assumptions→Long implementation→Bolted-on AI
The bottleneck isn't access to software. It's turning how a company actually operates into working software.